AI for B2B Marketers Summit 2024 On-Demand
AI for B2B Marketers Summit was held virtually on June 6, 2024. If you weren't able to attend or want to re-watch your favorite sessions, this on-demand package is for you!
AI has become a game-changer for B2B marketers.
Understanding AI and its applications empowers you to unlock the full potential of your marketing efforts, create personalized experiences, and streamline lead generation.
In a competitive B2B landscape, embracing AI can provide a distinct advantage.
The AI for B2B Marketers Summit Presented by Intercept is for B2B marketers who are eager to unlock the power of AI in their marketing strategies.
Enjoy on-demand access to seven on-demand sessions. See below for the full agenda:
- The Next-Gen B2B Marketer, Paul Roetzer, Founder and CEO, Marketing AI Institute
- Driving B2B Innovation: GenAI Success Stories from HP, Microsoft, and Intel, Andrew Au, Managing Partner, Intercept
- Community Spotlight, Tamra Moroski, Director of Partnerships, Marketing AI Institute; Liza Adams, AI Advisor & Fractional CMO, GrowthPath Partners; Leslie Carruthers, President, The Search Guru, Inc.; Morgan Norris, Senior Brand Strategist, TREW Marketing
- 25 AI Tools B2B Marketers Should Know, Mike Kaput, Chief Content Officer, Marketing AI Institute
- The Marketing AI Council: How to Build and Inspire Responsible AI Adoption in Your Organization, Jessica Hreha, Head of Marketing AI Strategy & Transformation, Jasper
- The Reality of AI Adoption in B2B Marketing - A Panel Discussion with B2B Leaders, David Meerman Scott, Marketing Strategist; Dan Slagen, CMO, Tomorrow.io; Christina Capadona-Schmitz, Chief Marketing Officer, Oswald Companies; Sarah Kennedy Ellis, VP, Global Demand & Growth Marketing, Google Cloud
- Ask Us Anything, Cathy McPhillips, Chief Growth Officer, Marketing AI Institute; Andrew Au, Managing Partner, Intercept; Jessica Hreha Head of Marketing AI Strategy & Transformation, Jasper; Mike Kaput, Chief Content Officer, Marketing AI Institute; Paul Roetzer, Founder and CEO, Marketing AI Institute
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