We're seeing more examples of AI agents out in the wild.
One big one is HyperWrite's Agent Studio.
Agent Studio allows you to simply show an AI how to do a repetitive task online in your browser, then it does it for you every time after.
The @HyperWriteAI Agent Studio will be shipping this week!
— Matt Shumer (@mattshumer_) February 19, 2024
The first **actually useful** AI agent system.
Show the AI how to do a repetitive task once, and it'll do it for you every time thereafter. pic.twitter.com/0DjMudGtAu
In another example of AI agents at work, Paige Bailey at Google DeepMind was surprised by Google Gemini's ability to automatically search for apartments by generating Selenium code.
🤯 Mind officially blown:
— 👩💻 Paige Bailey (@DynamicWebPaige) February 22, 2024
I recorded a screen capture of a task (looking for an apartment on Zillow). Gemini was able to generate Selenium code to replicate that task, and described everything I did step-by-step.
It even caught that my threshold was set to $3K, even though I… pic.twitter.com/IU7kvnYHlt
"There's going to be an explosion of AI agent capabilities," Marketing AI Institute founder and CEO Paul Roetzer told me on Episode 85 of The Artificial Intelligence Show.
There are plenty of startups out there working on agents, including HyperWrite, Adept, and MultiOn. And you can expect other big players like ChatGPT will have AI agent capabilities in the future.
Most companies will likely start by taking advantage of these tools in a limited rollout. Privacy concerns will immediately become relevant. To train AI agents, you're giving them visibility into everything you do on your browser.
It's still very early, says Roetzer.
"I don't think we've had our ChatGPT moment yet."
But don’t sleep on AI agents. Once they become widespread, they’re going to change knowledge work forever.
Mike Kaput
As Chief Content Officer, Mike Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue for Marketing AI Institute. Mike is the co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business (Matt Holt Books, 2022). See Mike's full bio.